Asus ZenFone Max M1 Review

Asus ZenFone Max M1 Review

Asus recently launched its latest budget-centric smartphones, the Asus ZenFone Max M1 and ZenFone Lite L1, in India. The former comes with a price tag of Rs 7,499, while the latter is priced at Rs 5,999.

The ZenFone Lite is targeted towards first-time users, while it is the ZenFone Max M1 that will face a lot of heat in this budget segment. But does it have all the materials to make it a successful budget smartphone? Let's find out.

Key Specifications Asus ZenFone Max M1


Aspect ratio18:9
Display TypeIPS LCD
Resolution1440x720 pixels
Screen Size5.45 inch (13.84 cm)
Touchscreen typeCapacitive, Multi-Touch
Color Reproduction16M colors
Screen to body percentage82%


ExpandablemicroSD, Upto 256GB (Dedicated Slot)


Launch Date17 October 2018
Water ResistantNo
Dimensions5.7 x 2.7 x 0.3 inch (147.3 x 70.9 x 8.7mm)
Weight150 grams
ColorsBlack, Gold


Operating SystemAndroid v8.0 (Oreo)


Rear Camera FeaturesLED flash, HDR, panorama
Selfie Camera FeaturesLED Flash, 1.12 micrometer, Front Camera Modes: Auto, Beauty, Portrait, Selfie Panorama, GIF Animation
Physical ApertureRear (f/2.0), Front (f/2.0)
Other Features17mm (ultrawide), PDAF


Removable BatteryNo
Wireless ChargingNo
Capacity4000 mAh
Fast ChargingNo


Wi-FiYes, with Hotspot
Network4G VoLTE, 4G
USBmicro USB 2.0
Voice Over LTE (VoLTE)Yes
SIM ConfigurationDual, Nano-SIM (Dedicated Slot)
NFC ChipsetNo


ChipsetQualcomm Snapdragon 430
CPU1.4 GHz
Architecture64 bit
No of Cores8 (Octa Core)


Fingerprint sensorYes, Rear- mounted
Other SensorsE-compass, Proximity, Ambient Light


Audio Jack3.5mm

Asus ZenFone Max M1 Review


Asus ZenFone Max M1 Review

Starting with the first thing we liked about this smartphone is its design. You get a metallic finish at the back and rounded edges around the corners make it comfortable to hold in your hands. The gives a pretty standard look if you ask us, though it sure feels lightweight. It is not slippery in nature and it sure looks good when you hold in your hands.


Another we liked about the ZenFone Max M1 is the display. The phone features a 5.45-inch HD+ display with a screen resolution of 1440 x 720 pixels, 18:9 aspect ratio. The display delivers good color output and the viewing angles are decent as well. Whether be it playing games or watching some movies, you will not feel disappointed. The outdoor visibility of the phone is pretty decent as compared to other smartphones in this price segment.


The company has added a 4000mAh battery in this smartphone, which delivers some good results. On a normal day when you are using the phone for basic tasks like Facebook, WhatsApp, checking emails and more, the phone comfortably lasts a day with some battery juice still left in it. When you stretch the performance, it still comfortably last a day.

4.User Interface & Ram

Lastly, the user interface is smooth and easy to use. We liked the fact that the company has cut down on the bloatware, which gives more storage and RAM for its potential users. There two apps that we found to handy, Mobile Manager and Power Master. The Mobile Manager helps in scanning the device, control app data usage, clean the unwanted apps and cache files, and manage secure & permissions of the apps. 

Then there is Power Master app that allows to reverse charge, increase lifespan when the battery is low and one can also prevent apps from auto-starting. Apart from this, there is twin app support, the Game Genie that optimizes the games and more.


One area where the ZenFone Max M1 is slightly weak as compare to its competitors is the performance. The brand has opted for an octa-core Qualcomm Snapdragon 430 chipset. The phone is able to handle basic tasks quite effectively, although when start performing some computing-hungry task then it starts to show some sign of lag. 

The phone is able to handle most of the casual games without breaking a sweat, though it is simply not meant for some high-end games. We wished, Asus would have gone with a newer chipset as most of its competition has now switched to newer processors both from Qualcomm and MediaTek.


Another area where the device struggle is the camera department. It is equipped with a 13-megapixel rear camera with f/2.0 aperture, 1.12-micron pixel size, PDAF and LED flash. For the front, there is an 8-megapixel shooter with f/2.2 aperture, 1.12-micron pixel size and LED flash. 

In our testing, we found out the phone was struggling to lock focus on the subject, especially, when you want to click some macro or close up shots. We also felt the photos were not bright enough and the colors looked a bit dull in this one. 

The low light performance is average as well and the photos were grainy and noisy in nature. Interestingly, the selfie camera performed better as compared to the rear and we liked the portrait mode as it was able to differentiate between the subject and background and blurs out the latter without any bleeding around edges. 

I hope you like our article on Asus ZenFone Max M1 Review. if you have any doubt then say us in a comment and please share it with your friends.

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