COVID-19 Vaccination Focused Call Tune Replaces Amitabh Bachchan’s Voice
As India kicks off its vaccination campaign starting Saturday, the existing ringtone featuring the public service announcement on the coronavirus voiced by Bollywood actor Amitabh Bachchan has been replaced with a new message that aims to spread awareness about the anticipated COVID-19 vaccine. Telecom operators have begun to implement it in the country and, by default, it sounds for mobile subscribers. Several people objected to the caller’s previous tune that highlighted safety measures for the contagious disease, as they were forced to listen to the message when making a new call.
Unlike the previous melody that had the voice of Amitabh bachchan, the caller’s new melody has a female voice speaking over the COVID-19 vaccination campaign.
“The new year has brought a new ray of hope in the form of the COVID-19 vaccine,” reads the caller’s tune. “The vaccine developed in India is safe and effective and provides immunity against COVID. That is why it relies on Indian vaccines. Please get vaccinated when your turn comes and don’t trust rumors. ”
It also provides a link to the Ministry of Health and Family Welfare (www.mohfw.gov.in) and the national COVID-19 helpline number which is 1075.
Telecommunications companies began implementing the new tune of calls ahead of the COVID-19 vaccination campaign. Sources familiar with the development informed Gadgets 360 that the Department of Telecommunications (DoT) has instructed operators to set the new caller tune. As in the previous version, it is applied by default for all mobile subscribers.
Several users complained about the existing attunement of the caller on social media, as they were forced to listen to the message before connecting with a caller. A public interest litigation was also archived before the Delhi High Court earlier this month to seek an address to remove the tune from the caller talking about precautions against COVID-19.
The Trend of Spreading Corona virus Awareness Through Call Tunes started in March of last year, before the national shutdown. The initial version included a coughing sound.