Google Photos Introduces Paid Color Pop Feature in Editing Suite
Google introduced a new editor on Android with AI suggestions and more granular controls to allow users to directly edit their images in the app last month. Suggestions such as Enhance and Color Pop were added, allowing users to make changes to their photos. Now, a Google spokesperson confirmed that it is now adding a new version of its Color Pop feature that users can add to any photo, without restricting it only to those with depth information. To use this new paid colour Pop feature, Google Photos users will need to purchase a subscription to Google One. The report suggests that Google plans to roll out more tools in the editing package that may require a paid plan.
Engadget reached to Google after XDA developer Mishaal Rahman tweeted that Google PhotosThe Color Pop feature is blocked behind a Google One paywall. Google replied that Color Pop is available for free for photos with depth information, but to use the feature on any other image, users will have to purchase a Google One membership.
“In Google Photos, pop colour is a feature that is still available for anyone to use, free of charge, for photos with depth information (like portrait mode). As part of an ongoing rollout that began earlier this year, Google One members can apply the feature to more photos of people, including those without detailed information, ”a Google spokesperson told Engadget.
Google is looking to add additional premium features to Photos in the future. XDA developers investigated the code of the Google Photos update 5.18 and found several strings that are seeking access by users of premium editing tools with Google One membership. The report says it found hints of messages such as “As a member of Google One, you get access to features Additional Editing Features “,” Get additional editing features with a Google One membership “,” Unlock this feature and more with a Google One membership, “AND” Unlock more editing features and amount of storage with one Google One membership “.
There is no clarity on what these new premium editing features may be, and Google is expected to provide clarity on that soon. The search giant has already started adding Color Pop to any photo behind a paywall. Users should see more premium editing tools within the app in the future.